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Monday, March 27 • 11:00am - 11:50am
Engineering Content: The Discipline of Designing Future-Ready Content

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This session will introduce the new techniques that are emerging for the design, development, and delivery of future-ready content. We will explore how the practices of content strategy, content management, content architecture, and content technology are evolving and how they are changing the way we think about content and about the work of technical communication. More specifically, this session will focus on the end-to-end content lifecycle that will see communicators applying new tactics for planning and designing their content, new tools for preparing and testing it, and new channels through which it will be delivered and evaluated. This session will be of interest to attendees who want to know more about the tools they will be asked to use, the roles they will be asked to play, the content that they will be asked to produce, and the new techniques they will be expected to learn.

avatar for Joe Gollner

Joe Gollner

Managing Director, Gnostyx Research Inc.
Joe is the Managing Director of Gnostyx Research Inc. (www.gnostyx.com), an independent solution provider and consultancy that specializes in the effective application of content technologies. As a solution architect and project manager, he has led over 100 content management initiatives... Read More →

Monday March 27, 2017 11:00am - 11:50am EDT
2240 Rochester Institute of Technology (Louise Slaughter Hall - 078)