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Monday, March 27 • 10:00am - 10:50am
Structured Writing for Content Quality

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Structured writing is big news in technical communication today, but it is usually practiced more for its ability to enable content management systems than for its potential contributions to content quality. Indeed, systems designed to facilitate content management can often do positive harm to content quality.

The presentation will introduce the three domains in which writing can be structured, the media, document, and subject domains. Traditional desktop publishing tools work in the media domain. Structured writing for content management typically takes place in the document domain. But structured writing for content quality takes place in the subject domain.

Working in the subject domain is fully compatible with standard content management practice but it frees the writer from the complexities of content management systems while providing far greater levels of author guidance and a far greater capacity for content validation, auditing, linking, and integration.

avatar for Mark Baker

Mark Baker

President, Analecta Communications Inc.
Mark Baker is the author of Every Page Is Page One: Topic-based Writing for Technical Communication and the Web, and the forthcoming Structured Writing: Process and Rhetoric, both from XML Press. He blogs at http://everypageispageone.com and tweets as @mbakeranalecta.

Monday March 27, 2017 10:00am - 10:50am EDT
2130 Rochester Institute of Technology (Louise Slaughter Hall - 078)